2/10/2018 0 Comments
The Cavalry Isn't Coming
No labels, No agents, no managers,no street team, no sponsors. From my small apartment in Hollywood I scribble ideas on a white board,send hundreds of emails, pound coffee and plan how to make this album into something. The DIY route is certainly a rewarding route but can at times feel fucking impossible. You have to be almost insane to believe in something that no one else believes in but it's just something you feel, something unshakable and undeniable. I've been recently planning a tour up the west coast which has been met of course with road blocks and obstacles but to obtain the rose we must brave it's thorns. They tell you you need a draw in the area in order to play but you can't get a draw unless you play there, a troublesome conundrum indeed. It seems the only way this tour will actually happen is to make promises I cannot keep, which not living up to draw expectations can ruin a relationship with a venue so I must be careful. The final song of the album "Away" is in the final stage of mixing and as the album comes close to being finished, I'm torn. On one hand this is by far the best album I've ever written and I'm so proud of myself , on the other hand I know the impending doom of it's release. With such a small reach it will be listened to by a small amount of people become old then swept off into the never-ending void of forgotten music. The other option is to hold on to the album until I feel I have amassed an appropriate fan base which could take years, millenniums, or eternity. This would also mean postponing the tour until I have grown my reach which may be inevitable.Since I was a kid I've dreamt of taking a band on tour, while I've gotten to do a handful of small tours they pale in comparison to the scope I have in mind.
Now the only thing that matters is growing my reach so I've allocated every bit of my budget to dong just that. Instagram is my strongest social and the only one I've really gave a shit about for the past year but I'm trying to divide my attention evenly between them all. Honestly though I just don't have the budget to work all the angles I want to so I'm launching a merch store to help me raise money for the tour and further expansion. This won't work very well currently because my reach blows but I have no choice I have to at least give it an effort. I'm also going to be working on producing more content to help engage people in the release of this album, such as videos, pictures and even this blog post. This album is truly a type of music I don't feel has been made but in this day and age being different hurts you way more than it helps you. Growth is the only thing that excites me, seeing this project I started from nothing grow into something that can positively impact humanity. Music is so multi-faceted and its so easy to get lost in all the various elements you have to focus on but I've boiled it down to the most important one for right now, engaging people.
With that being said, you are my only hope, anyone reading this or anyone who's ever listened to my music and shared it with someone else. Without your support I will never be able to achieve what I have in mind, only when you stand with me will my voice be heard. It hurts but the honest truth is no one in the music industry wants anything to do with my music, mainly in part because there is no fan base interested in it. So if you dig my music or what I do, show another person, talk about it or else it will die. I'm pouring every ounce of me and every dime I have into this album but alone I can only do so much. I've gotten increasingly bad at being social and networking mostly because industry LA people are the literal worst BUT I'm working on it. LA will not get the best of me and I will find a way to be better and DIY the fuck out of this album release. I would also like to add I'm not completely without luck, I have an incredible band behind me (Joe Rodriguez and Chris Patocka) who have been extremely supportive and one of the driving factors behind my resolve. When no one backs what you do you have two choices, accept what they believe to be true about you or define yourself through your actions, let us choose the ladder and let no one define us.
P.S I usually run a song on repeat while writing these posts, today it was" too many humans" by Buckethead, which his whole Population Override album is fucking awesome.
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